In this detailed guide eComJungle will show you how a rank tracking tool is important for you.
A rank-tracking tool can be challenging to choose. Watching software evaluations will definitely be where you begin your investigation, but they won’t really offer you a sense of the tool’s potential. A feature that a reviewer claims to be useful can merely seem pointless to you. On the other hand, the reviewer can miss a minor detail that could be quite useful in your regular SEO practice.
What is the quickest method to identify problems with rankings?
Reading data as a chart is the simplest approach to deriving meaning from it. Rank tracking technologies are renowned for generating a lot of unstructured data that is challenging to understand quickly. To illustrate ranking changes and the dynamics of other variables, they employ several types of charts. If your application offers an easy-to-use dashboard with charts, you can identify trends, patterns, or sudden changes very fast.
- Dashboard summary for SE Ranking
The number of keywords that have improved declined or had no changes in placements since the last check is displayed in a stacked bar chart and table as you navigate down the dashboard. You can observe how rankings change throughout the different SERP categories in the table.
- Top search terms and pages on the Summary dashboard
You can also look at your TOP, Improved, and Declined pages in the same way. View the top five URLs in each category, or click View All to open the Rankings table in the SERP that has been filtered and arranged by URL.
How can I find out if changes to the Google algorithm affect my rankings?
The SERPs are constantly changing as a result of Google updates. See if the rank tracking tool can assist you in keeping track of them. It would be wonderful if you could manually or automatically add notes and read them in the reports.
- Tab for notes in SE Ranking
Additionally, you can write your own notes that are relevant to the entire project or a specific term. For instance, you should keep in mind when you made a significant technical SEO repair to your website and consider the effect it had on your KPIs. Or you might want to keep track of the time you received a back link from a reputable website that contained your primary keyword in the anchor text to see how it affected your position in the search results for that phrase.
How can I easily see if my rankings improved or declined?
The initial item you should look for when checking your site’s rankings is shifted positions. You cannot simply glance over your list to see what has changed since the last check if you monitor a large number of keywords. For it, special filters are required.
How do structure keyword clusters efficiently?
Prior to adding keywords to SE Ranking, you should cluster keywords if your site is new and doesn’t yet rank for many of them. A CSV file with two columns—keyword and group—should be available for this. You can use our Keyword Grouper to make such a file. It will group a short list of keywords for you depending on how closely they appear in the SERPs. After that, give each cluster a group name and publish your list to SE Ranking.
This article should assist you in learning more about the characteristics of rank monitoring systems and the many approaches to using them successfully. With the help of eComJungle, you can get lots of content at the same place.